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How To Maximize The Worth Of Coupons And Promo Codes

How To Maximize The Worth Of Coupons And Promo Codes

Marketers have debated the worth of coupon and promo codes for years. Some are convinced that using these codes is a sign of desperation, while others find them invaluable in their marketing arsenal. The truth is that it's not as simple as one or the other; there are some definite benefits to using coupons, but they're usually best used under certain circumstances. A recent study showed that coupon and promo codes are not always worth it. It is the same as using coupons to get a free coffee, but you spend more money overall. Coupons might seem like they save…
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